YUM spray fish attractant features exclusive Live Prey Technology (LPT) with the new 3X as potent formula. Developed and tested through laboratory research, YUM is proven to attract more fish, make them strike harder, and hold on longer. Available in Shrimp, Garlic, Crawfish, and Shad. The YUM spray on attractant gives you an extra edge with its ability to recharge plastics, jigs, spinnerbait skirts and hardbaits. YUM is the only fish attractant that simulates the release of live baitfish enzymes.

The YUM Money Minnow is the "talk of the town" in the bass fishing community, and word is also spreading quickly to anglers who more commonly seek stripers, trout, walleyes and various saltwater species. The natural tail wag and lifelike finish make this soft-plastic swimbait irresistible to any gamefish – and when a lure produces fish like mad – it doesn’t take long for word to spread. Although a Money Minnow can be rigged several different ways, the approach most commonly used by professional anglers is to use an extra wide-gap offset "worm hook" or shank-weighted "swimbait hook" and rig the bait weedless. The most popular presentation almost seems too simple. Cast, reel slowly and get ready to set the hook.